Privacy Policy

Introduction

bluechipfinmax Financial Services Private Limited ("we", "our", or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.

We comply with all applicable data protection laws, including the Information Technology Act, 2000, and guidelines issued by the Reserve Bank of India.

Information We Collect

How We Use Your Information

We use your information for the following purposes:

• ✓Processing loan applications and disbursements
• ✓Verifying identity and creditworthiness
• ✓Preventing fraud and money laundering
• ✓Complying with legal and regulatory requirements
• ✓Improving our services and customer experience
• ✓Sending service-related communications
• ✓Marketing (with your consent)

Information Sharing

We may share your information with:

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

Data Security

We implement industry-standard security measures:

• • 256-bit SSL encryption for data transmission
• • Secure servers with firewall protection
• • Regular security audits and penetration testing
• • Access controls and authentication mechanisms
• • Data encryption at rest and in transit
• • PCI-DSS compliance for payment data
• • ISO 27001 certified information security management

Your Rights

You have the following rights regarding your personal information:

Cookies and Tracking

We use cookies and similar technologies to:

• • Remember your preferences and settings
• • Analyze website traffic and usage patterns
• • Personalize your experience
• • Detect and prevent fraud
• • Improve our services

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our services.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically:

• • Active loan data: Duration of loan + 7 years
• • Application data: 3 years from rejection/withdrawal
• • Transaction records: 10 years as per regulatory requirements
• • Marketing data: Until you opt-out

Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

Policy Updates

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last Updated" date. Your continued use of our services after such modifications constitutes your acceptance of the updated policy.

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